Every price on this site is a starting point, not a quote. It represents the smallest honest version of that service — the version we'd be happy to put our name on, with nothing meaningful stripped out to hit a headline number.
The numbers are low because there is almost nothing between you and the people building the thing. No account layer, no sales floor, no billable hours spent explaining the project to someone who then explains it to someone else. Our developers, designers and strategists do the work and review each other's, and that is the whole cost structure.
After you write in and we've scoped it, you get one fixed number for your exact requirements, in writing, before any work begins. If the scope changes mid-project the document changes first and you approve the difference. Nothing appears on an invoice you haven't already seen.
We would rather lose the job at the quote than surprise you at the invoice. That is not generosity — a surprised client doesn't renew, and retainers are how a studio survives.